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04
Project 04 · Case Study

# TedPrime

An educational technology platform developed to communicate programmes, resources, and digital learning opportunities through a structured and accessible interface.

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Industry
Education Technology
Role
Website Designer and Developer
Year
Selected Work
Technology
Education Technology + more
Status
Live website
Overview

## The project context.

An educational technology platform developed to communicate programmes, resources, and digital learning opportunities through a structured and accessible interface.

The website needed to represent the organisation professionally, communicate its offer clearly, remain easy to navigate, and support practical business actions across mobile, tablet, and desktop devices.

Challenge

## Creating clarity without losing the character of the business.

The education platform needed to communicate programmes and resources to different audiences without losing clarity, accessibility, or mobile usability.

The solution also needed a scalable structure that could support future content without creating an overcrowded interface.

Objectives
01

### Improve brand credibility

02

### Organise information clearly

03

### Create a responsive experience

04

### Simplify navigation

05

### Support enquiries or conversions

Strategy

## Structure first, then visual direction and responsive delivery.

The project began by grouping information around the needs of the audience and the actions the organisation wanted visitors to take. This informed the page hierarchy, navigation, section order, and calls to action.

The visual direction used strong hierarchy, controlled spacing, responsive layouts, and reusable interface patterns so the experience remained consistent as content changed.

Information Architecture

### Organised around user priorities.

Homepage → Core services or products → Supporting information → About and credibility → Contact or enquiry action.

Design Direction

### Clear, responsive, and brand-aware.

Visual hierarchy, readable typography, focused colour use, mobile-first spacing, and prominent calls to action support a consistent experience.

Development

## Practical implementation for real-world use.

Education Technology HTML5 CSS3 JavaScript PHP Responsive Development

The implementation focused on responsive behaviour, reusable components, form interactions where required, browser compatibility, efficient asset loading, and maintainable code organisation.

External links, touch targets, keyboard access, and readable content scaling were considered as part of the front-end delivery.

Solution

## A stronger digital foundation for the business.

A structured information architecture, clear programme groupings, accessible interface patterns, and responsive layouts designed for easy reading and discovery.

### Verified qualitative outcomes

- Created a more professional digital presence
- Improved clarity of services and information
- Made the platform easier to navigate across devices
- Established a scalable foundation for future content

Visual Gallery
Live Website Preview

### Custom project thumbnails, created for this portfolio.

Each thumbnail was art-directed locally after reviewing the project’s public website, while the live-site button opens the complete experience in a new tab.

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