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Available for Full-Time · Freelance · Remote

# Adesoye Mathew, Senior Brand Designer, Web Designer and Front-End Developer. Graphic Designer & Brand Communication Specialist

I create strategic brand identities and marketing campaigns that help organisations communicate with clarity and confidence, supported by experience in web design and front-end development for connected digital projects.

View Projects↘ Contact Me↗
dalvic / selected-work
Creative system

## Strategy
meets craft.

Brand Campaign Print
10+ years

01const impact =

02clarity + craft;

03ship(idea);

AM

Built with intention.

Brand systems Digital products

Selected collaborations

Across property, technology, education and creative services
SEMPER HOMES✦INSIGHTS & VIGNETTES✦APEX INTEGRATED ARCHITECTS✦TEDPRIME✦LYTIC AI✦DALVIC TECHNOLOGY✦ SEMPER HOMES✦INSIGHTS & VIGNETTES✦APEX INTEGRATED ARCHITECTS✦TEDPRIME✦LYTIC AI✦DALVIC TECHNOLOGY✦
03

Positioning

One creative partner. Multiple disciplines.

## A portfolio should not show everything. It should make the right work unforgettable.

My practice is built around brand communication and visual strategy—creating identity systems, campaigns and print work that look refined, communicate quickly and perform effectively in real-world applications.

10+Years of Experience
25 Completed Portfolio Projects
3 Countries Represented
6 Long-Term Roles and Collaborations

Featured Work

## Selected projects with a stronger story.

Four focused case studies show the thinking, design system and final applications behind selected work.

01 View case study ↗

Real estate · Campaign system · Print

### Graceland Estate Campaign

A multi-format campaign system balancing property information, pricing, trust signals and aspirational imagery across social and outdoor media.

Photoshop Campaign design Pre-press
Explore the system ↗
02 View case study ↗

Brand identity · Visual system

### Tutsvoi Visual Identity

A concise identity system showing how a distinctive mark, colour logic and presentation rhythm can create a recognisable brand language.

Brand strategy Identity Mockups
Explore the identity ↗
03 View case study ↗

Corporate · Social content system

### Calebella Content Series

A repeatable content system that keeps a construction brand consistent while moving between educational, promotional and lifestyle messages.

Art direction Content design Templates
Explore the series ↗
04 View case study ↗

Events · Conference · Church

### Event Campaign Collection

A curated set of event visuals designed to organise speakers, dates, locations and calls to action without losing atmosphere or energy.

Campaign concept Layout Social media
Explore the collection ↗

More Selected Work

## Eight additional projects across identity, campaign, print and digital design.

Each project is presented with a consistent cover, clear category and concise design purpose.

Logo design

### Troi Logo Identity

A clean identity designed to remain recognisable at every scale.

Brand collateral

### Boltake Business Card

A print-ready business card translating the brand into a confident physical touchpoint.

Product campaign

### Kings Footwear

A commercial product layout built to make the offer and product benefits immediately visible.

Event campaign

### Upgrade Business Bootcamp

A high-energy registration flyer for a two-day business bootcamp.

Church event

### Echoes of Eternity

An atmospheric worship visual designed for clarity across social channels.

Church event

### Overflow

A refined event poster using symbolism, depth and restrained typography.

Digital campaign

### Website Design Campaign

A direct-response campaign promoting web design services with a clear conversion path.

Education campaign

### Smile Foundation

A tuition-support campaign combining programme details with an optimistic visual tone.

Explore All Projects↗

Case study approach

## More than a final image.

Each featured project is structured around the problem, the creative decision and the deliverable system—not only a polished mockup.

Open a full case study ↗
01

### Challenge

Clarify the business or communication problem.

02

### Direction

Define the visual idea, hierarchy and tone.

03

### System

Build repeatable assets across the required formats.

04

### Delivery

Prepare organised files for digital use or production.

AM

Based in Nigeria
Available worldwide

Brand · Campaign · Print

About

## Multidisciplinary experience, clear communication and dependable execution.

Adesoye Mathew O. is a Graphic Designer and Brand Communication Specialist with more than ten years of experience across brand identity, campaign design and print production.

While brand and graphic design remain his primary focus, his background in software engineering and web design gives him a strong understanding of how creative systems translate into functional digital products—a perspective that helps bridge visual design and technical implementation.

Based in Nigeria and working globally, he is available for full-time, freelance and remote opportunities.

Download CV↓Discuss an opportunity ↗

Process

## A clear path from brief to delivery.

Five focused stages keep decisions visible, revisions purposeful and final assets organised.

01

### Discover

Understand the goal, audience, scope and constraints.

02

### Research

Review the market, competitors and relevant visual references.

03

### Define

Establish the message, hierarchy and creative direction.

04

### Design

Develop, test and refine the selected visual system.

05

### Deliver

Prepare organised, production-ready files or deployed digital assets.

Services

## Focused creative services built around communication goals.

Services can work independently or combine into one coherent brand, campaign or digital engagement.

### Brand Identity

Logos, visual systems, brand guidelines and business collateral that create a consistent and recognisable identity.

### Graphic Design

Strategic communication materials designed for campaigns, organisations, events and commercial applications.

### Print Design

Production-ready brochures, banners, publications, stationery and promotional materials.

### Social Media Design

Consistent campaign visuals, branded templates and content systems for digital platforms.

### Creative Direction

Visual guidance that keeps messaging, imagery and design deliverables aligned around one clear idea.

### Web Design & Front-End Development

Responsive websites, landing pages and portfolios combining strong visual direction with reliable front-end implementation.

Industries

## Experience across distinct audiences and sectors.

Each industry requires a different balance of trust, emotion, information and conversion.

Hospitality Technology Education Healthcare Churches Construction Real estate Fashion Food & beverage Corporate services

Skills & Software

## A practical toolkit across design, motion and front-end delivery.

Tools are grouped by how they support the work, from visual systems to deployed digital experiences.

Design tools

### Visual Design & Production

- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- CorelDRAW
- Adobe Lightroom

Communication tools

### Storytelling & Communication

- Adobe After Effects
- Presentation Design

Digital tools

### Web & Front-End Capability

- Figma
- HTML
- CSS
- JavaScript

Experience

## Long-term practice across design, technology and remote collaboration.

View complete CV ↓
Oct 2023–Present

### Semper Homes and Property

Graphic Designer / Web Developer · London, UK · Remote · Ongoing client engagement

Jan 2022–Present

### Freelance Practice

Graphic Designer / Developer · Fiverr and Upwork · Freelance

Mar 2021–Present

### Insights and Vignettes Ltd

Graphic Designer · Lagos, Nigeria · Remote · Ongoing client engagement

Sep 2020–Present

### Apex Integrated Architects

Graphic Designer · Seychelles · Remote · Ongoing client engagement

Jul 2018–Present

### Dalvic Technology

Principal Director / Lead Designer & Software Engineer · Nigeria · Founder role

Jun 2018–Present

### TedPrime Ltd

Graphic Design Tutor / Web Developer · Abeokuta, Nigeria · Remote professional engagement

Jul 2014–Present

### Lytic AI

Graphic Designer / Front-End Developer · Lagos, Nigeria · Remote · Ongoing client engagement

What You Can Expect

## Professional standards throughout every engagement.

01

> Clear communication from brief to final handoff.

Scope, decisions and consolidated feedback remain visible throughout the project.

02

> Design decisions tied to purpose.

Every visual choice should improve recognition, comprehension or action.

03

> Organised delivery that teams can use.

Final assets are prepared for their actual channels, formats and production needs.

01 / 03

Credentials

## Education and professional leadership.

In Progress

### M.Sc. Software Engineering

Federal University of Agriculture, Abeokuta.

Degree

### B.Sc. Computer Science

Federal University of Agriculture, Abeokuta.

Diploma

### Diploma in Computer Engineering

IB Computer Institute, Epe, Lagos.

Since 2018

### Principal Director, Dalvic Technology

Design, software and delivery leadership.

Insights

## Notes on design, branding and digital work.

Read all insights ↗
Portfolio strategy · 5 min

### Why showing less work can make a portfolio feel more senior

Selection, sequencing and context determine whether a gallery becomes a persuasive story.

Read article ↗Campaign systems · 4 min

### How to keep social media designs consistent without becoming repetitive

A useful system creates recognisable rules while leaving room for variation.

Read article ↗Production · 4 min

### The difference between a beautiful file and a production-ready deliverable

Good handoff protects the design when it reaches printers, developers and internal teams.

Read article ↗

Frequently Asked

## Three practical questions before starting.

Clear information at the beginning helps define scope, timing and the right delivery approach.

What information is needed to begin?+

A clear goal, audience, required deliverables, timeline, content and any existing brand material. A short discovery conversation can define missing details.

Do you work with remote clients?+

Yes. Professional experience includes remote collaboration with organisations in Nigeria, the United Kingdom and Seychelles.

Can design and development be combined?+

Yes. Responsive websites can be planned as one connected engagement covering visual direction, page structure and front-end implementation.

Contact

## Let’s build something clear, credible and memorable.

Share your project, employment opportunity or collaboration requirements, and I will respond with the appropriate next steps.

Send an Email↗Chat on WhatsApp↗
Email Adesoyemathew@gmail.com↗ Phone+234 (0) 813 492 1835↗ WhatsApp Start a chat↗ LinkedIn View professional profile↗ Behance View design portfolio↗ CV Download CV↓
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